Jurassic Heritage · The Art of the Diplodocus
“To draw the Diplodocus, we kept removing details until a single line was left.”
This page shows how we drew the Diplodocus on our bottles, from the anatomical sketch to the gold line on the label.
On the way out of Porrentruy, on the roundabout towards Courtedoux, a huge white diplodocus watches the traffic go by. Locals simply call it “the roundabout dino”. It is hard to tell the story of our Diplodocus without it.
While the Transjurane motorway (A16) was being built, palaeontologists uncovered thousands of dinosaur footprints in Courtedoux, including long sauropod trackways about 150 million years old. These finds made the Porrentruy area a site of world importance for palaeontology.
The sculpture pays tribute to that past and makes you want to explore it. You see it before you even reach town, like an open door onto Ajoie as it was 150 million years ago. Our Diplodocus simply chose a bottle over a roundabout.
Drag the slider. On the left, the diplodocus from the Porrentruy roundabout. On the right, the golden Diplodocus it inspired for our bottles.
